HomeFolk vs Insightly
Updated March 2026 · Independent Analysis

FolkvsInsightly

Folk starts at $20/mo, 31% cheaper than Insightly's $29/mo. Folk is rated higher at 4.7/5 vs Insightly's 4.1/5.

F
Folk

Lightweight CRM for building relationships and managing outreach

4.7/5Founded 20203K+ companies users
Try Folk Free →
I
Insightly

CRM with integrated project management and marketing automation

4.1/5Founded 200925K+ companies users
Try Insightly Free →

⚡ Quick Stats

Avg Rating
Folk4.7/5
🏆 Folk wins
💰
Starting Price
Folk$20/mo
Insightly$29/mo
🏆 Folk wins
🔧
Features
🏆 Folk wins
🎁
Free Plan
FolkYes ✓
InsightlyYes ✓

📊 Ratings Breakdown

F

Folk

4.7/5 avg
G2 Score4.7/5
Capterra Score4.6/5
Overall Avg4.65/5
I

Insightly

4.1/5 avg
G2 Score4.2/5
Capterra Score4/5
Overall Avg4.1/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Folk if you need:
  • Pipeline View
  • Email Sequences
  • Chrome Extension
  • Enrichment
  • Tags & Lists
Try Folk Free →
Choose Insightly if you need:
  • Lead Management
  • Pipeline Management
  • Project Management
  • Email Tracking
  • Workflow Automation
Try Insightly Free →

🔧 Feature Comparison

Folk uniquely offers Pipeline View, Email Sequences, Chrome Extension. Insightly uniquely offers Lead Management, Pipeline Management, Project Management. Both share 2 features including Contact Management, Reporting.

Feature
Folk
Insightly
Contact Management
Reporting
Pipeline View
Email Sequences
Chrome Extension
Enrichment
Tags & Lists
Custom Fields
Shared Contacts
Mail Merge
Integrations
Import/Export
Team Collaboration
Activity Timeline
Templates
Lead Management
Pipeline Management
Project Management
Email Tracking
Workflow Automation
Custom Dashboards
Web-to-Lead Forms
Mobile App
Role-based Permissions
API
AppConnect
Calendar Sync
File Sharing
Total Features
15
15

💰 Pricing Comparison

Folk starts at $20/mo, 31% cheaper than Insightly's $29/mo.

F

Folk Plans

Free tier available

Free
Free
  • 100 contacts
  • 1 pipeline
StandardBest Value
$20/user/mo
  • Unlimited contacts
  • 2000 emails/mo
Premium
$40/user/mo
  • 5000 emails/mo
  • Enrichment
  • Reporting
Custom
Custom
  • Unlimited emails
  • API
  • Dedicated support
Full Folk pricing breakdown →
I

Insightly Plans

Free tier available

Free
Free
  • 2 users
  • 2500 records
PlusBest Value
$29/user/mo
  • 100K records
  • 25 email templates
Professional
$49/user/mo
  • 250K records
  • 100 email templates
  • Workflows
Enterprise
$99/user/mo
  • Unlimited records
  • Custom objects
  • Lambda functions
Full Insightly pricing breakdown →
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❓ Frequently Asked Questions

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