CompareStack/Klaviyo vs Brevo (Sendinblue)
HomeKlaviyo vs Brevo (Sendinblue)
Updated March 2026 · Independent Analysis

KlaviyovsBrevo (Sendinblue)

Brevo (Sendinblue) starts at $9/mo, 55% cheaper than Klaviyo's $20/mo. Klaviyo is rated higher at 4.7/5 vs Brevo (Sendinblue)'s 4.5/5.

K
Klaviyo

Marketing automation platform purpose-built for e-commerce brands

4.7/5Founded 2012167K+ customers users
Try Klaviyo Free →
B
Brevo (Sendinblue)

All-in-one marketing platform for email, SMS, chat, and CRM

4.5/5Founded 2012500K+ users users
Try Brevo (Sendinblue) Free →

⚡ Quick Stats

Avg Rating
🏆 Klaviyo wins
💰
Starting Price
🏆 Brevo (Sendinblue) wins
🔧
Features
🏆 Klaviyo wins
🎁
Free Plan

📊 Ratings Breakdown

K

Klaviyo

4.7/5 avg
G2 Score4.6/5
Capterra Score4.7/5
Overall Avg4.65/5
B

Brevo (Sendinblue)

4.5/5 avg
G2 Score4.5/5
Capterra Score4.5/5
Overall Avg4.5/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Klaviyo if you need:
  • Email Marketing
  • Predictive Analytics
  • A/B Testing
  • Product Recommendations
  • Forms & Pop-ups
Try Klaviyo Free →
Choose Brevo (Sendinblue) if you need:
  • Email Campaigns
  • WhatsApp Campaigns
  • Transactional Email
  • CRM
  • Landing Pages
Try Brevo (Sendinblue) Free →

🔧 Feature Comparison

Klaviyo uniquely offers Email Marketing, Predictive Analytics, A/B Testing. Brevo (Sendinblue) uniquely offers Email Campaigns, WhatsApp Campaigns, Transactional Email. Both share 6 features including SMS Marketing, Marketing Automation, Segmentation.

Feature
Klaviyo
Brevo (Sendinblue)
SMS Marketing
Marketing Automation
Segmentation
Reporting
Templates
API
Email Marketing
Predictive Analytics
A/B Testing
Product Recommendations
Forms & Pop-ups
Customer Profiles
Shopify Integration
Flow Builder
Reviews
Email Campaigns
WhatsApp Campaigns
Transactional Email
CRM
Landing Pages
Sign-up Forms
Chat
Facebook Ads
Integrations
Total Features
15
15

💰 Pricing Comparison

Brevo (Sendinblue) starts at $9/mo, 55% cheaper than Klaviyo's $20/mo.

K

Klaviyo Plans

Free tier available

Free
Free
  • 250 contacts
  • 500 emails/mo
  • 150 SMS
EmailBest Value
$20/mo
  • 251-500 contacts
  • 5000 emails/mo
Email & SMS
$35/mo
  • 251-500 contacts
  • 5000 emails/mo
  • 1250 SMS
Full Klaviyo pricing breakdown →
B

Brevo (Sendinblue) Plans

Free tier available

Free
Free
  • 300 emails/day
  • Unlimited contacts
  • Chat widget
StarterBest Value
$9/mo
  • 5K emails/mo
  • No daily sending limit
Business
$18/mo
  • 5K emails/mo
  • Marketing automation
  • A/B testing
Enterprise
Custom
  • Custom volume
  • Dedicated IP
  • Priority support
Full Brevo (Sendinblue) pricing breakdown →
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❓ Frequently Asked Questions

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