CompareStack/Constant Contact vs Klaviyo
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Updated March 2026 · Independent Analysis

Constant ContactvsKlaviyo

Constant Contact starts at $12/mo, 40% cheaper than Klaviyo's $20/mo. Klaviyo is rated higher at 4.7/5 vs Constant Contact's 4.2/5.

C
Constant Contact

Email marketing and digital marketing platform for small businesses

★ 4.2/5Founded 1995600K+ customers users
Try Constant Contact Free →
K
Klaviyo

Marketing automation platform purpose-built for e-commerce brands

★ 4.7/5Founded 2012167K+ customers users
Try Klaviyo Free →

⚡ Quick Stats

⭐
Avg Rating
Constant Contact4.2/5
Klaviyo4.7/5
🏆 Klaviyo wins
💰
Starting Price
Constant Contact$12/mo
Klaviyo$20/mo
🏆 Constant Contact wins
🔧
Features
Constant Contact15
Klaviyo15
🏆 Constant Contact wins
🎁
Free Plan
Constant ContactNo
KlaviyoYes ✓
🏆 Klaviyo wins

📊 Ratings Breakdown

C

Constant Contact

4.2/5 avg
G2 Score4/5
Capterra Score4.3/5
Overall Avg4.15/5
K

Klaviyo

4.7/5 avg
G2 Score4.6/5
Capterra Score4.7/5
Overall Avg4.65/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Constant Contact if you need:
  • ✓ Email Campaigns
  • ✓ Email Templates
  • ✓ Landing Pages
  • ✓ Social Media Marketing
  • ✓ Event Marketing
Try Constant Contact Free →
Choose Klaviyo if you need:
  • ✓ Email Marketing
  • ✓ Segmentation
  • ✓ Predictive Analytics
  • ✓ Product Recommendations
  • ✓ Forms & Pop-ups
Try Klaviyo Free →

🔧 Feature Comparison

Constant Contact uniquely offers Email Campaigns, Email Templates, Landing Pages. Klaviyo uniquely offers Email Marketing, Segmentation, Predictive Analytics. Both share 4 features including Marketing Automation, A/B Testing, Reporting.

Feature
Constant Contact
Klaviyo
Marketing Automation
✓
✓
A/B Testing
✓
✓
Reporting
✓
✓
SMS Marketing
✓
✓
Email Campaigns
✓
✗
Email Templates
✓
✗
Landing Pages
✓
✗
Social Media Marketing
✓
✗
Event Marketing
✓
✗
Surveys
✓
✗
Sign-up Forms
✓
✗
Contact Management
✓
✗
List Segmentation
✓
✗
Integrations
✓
✗
E-Commerce
✓
✗
Email Marketing
✗
✓
Segmentation
✗
✓
Predictive Analytics
✗
✓
Product Recommendations
✗
✓
Forms & Pop-ups
✗
✓
Customer Profiles
✗
✓
Shopify Integration
✗
✓
Flow Builder
✗
✓
Templates
✗
✓
API
✗
✓
Reviews
✗
✓
Total Features
15
15

💰 Pricing Comparison

Constant Contact starts at $12/mo, 40% cheaper than Klaviyo's $20/mo.

C

Constant Contact Plans

Paid plans only

LiteBest Value
$12/mo
  • • 500 contacts
  • • 10x contacts emails/mo
Standard
$35/mo
  • • 500 contacts
  • • 12x contacts emails/mo
  • • Automations
Premium
$80/mo
  • • 500 contacts
  • • 24x contacts emails/mo
  • • Dynamic content
Full Constant Contact pricing breakdown →
K

Klaviyo Plans

Free tier available

Free
Free
  • • 250 contacts
  • • 500 emails/mo
  • • 150 SMS
EmailBest Value
$20/mo
  • • 251-500 contacts
  • • 5000 emails/mo
Email & SMS
$35/mo
  • • 251-500 contacts
  • • 5000 emails/mo
  • • 1250 SMS
Full Klaviyo pricing breakdown →
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❓ Frequently Asked Questions

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