CompareStack/MailerLite vs Mailchimp
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Updated March 2026 · Independent Analysis

MailerLitevsMailchimp

MailerLite starts at $10/mo, 23% cheaper than Mailchimp's $13/mo. MailerLite is rated higher at 4.7/5 vs Mailchimp's 4.5/5.

M
MailerLite

Affordable email marketing with powerful automation for growing businesses

★ 4.7/5Founded 20101.4M+ users users
Try MailerLite Free →
M
Mailchimp

All-in-one marketing platform for email, SMS, automation, and analytics

★ 4.5/5Founded 200111M+ users users
Try Mailchimp Free →

⚡ Quick Stats

⭐
Avg Rating
MailerLite4.7/5
Mailchimp4.5/5
🏆 MailerLite wins
💰
Starting Price
MailerLite$10/mo
Mailchimp$13/mo
🏆 MailerLite wins
🔧
Features
MailerLite15
Mailchimp15
🏆 MailerLite wins
🎁
Free Plan
MailerLiteYes ✓
MailchimpYes ✓

📊 Ratings Breakdown

M

MailerLite

4.7/5 avg
G2 Score4.7/5
Capterra Score4.7/5
Overall Avg4.7/5
M

Mailchimp

4.5/5 avg
G2 Score4.4/5
Capterra Score4.5/5
Overall Avg4.45/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose MailerLite if you need:
  • ✓ Automation
  • ✓ Website Builder
  • ✓ Pop-ups
  • ✓ Newsletter Editor
  • ✓ Digital Products
Try MailerLite Free →
Choose Mailchimp if you need:
  • ✓ Marketing Automation
  • ✓ Audience Segmentation
  • ✓ Analytics & Reporting
  • ✓ Social Media Posting
  • ✓ Customer Journeys
Try Mailchimp Free →

🔧 Feature Comparison

MailerLite uniquely offers Automation, Website Builder, Pop-ups. Mailchimp uniquely offers Marketing Automation, Audience Segmentation, Analytics & Reporting. Both share 5 features including Email Campaigns, Landing Pages, Sign-up Forms.

Feature
MailerLite
Mailchimp
Email Campaigns
✓
✓
Landing Pages
✓
✓
Sign-up Forms
✓
✓
A/B Testing
✓
✓
Surveys
✓
✓
Automation
✓
✗
Website Builder
✓
✗
Pop-ups
✓
✗
Newsletter Editor
✓
✗
Digital Products
✓
✗
Paid Subscriptions
✓
✗
Segmentation
✓
✗
Analytics
✓
✗
API
✓
✗
Integrations
✓
✗
Marketing Automation
✗
✓
Audience Segmentation
✗
✓
Analytics & Reporting
✗
✓
Social Media Posting
✗
✓
Customer Journeys
✗
✓
Dynamic Content
✗
✓
AI Content Generator
✗
✓
SMS Marketing
✗
✓
300+ Integrations
✗
✓
Templates
✗
✓
Total Features
15
15

💰 Pricing Comparison

MailerLite starts at $10/mo, 23% cheaper than Mailchimp's $13/mo.

M

MailerLite Plans

Free tier available

Free
Free
  • • 1000 subscribers
  • • 12K emails/mo
Growing BusinessBest Value
$10/mo
  • • 500 subscribers
  • • Unlimited emails
  • • Sell digital products
Advanced
$20/mo
  • • 500 subscribers
  • • AI assistant
  • • Facebook integration
Enterprise
Custom
  • • 100K+ subscribers
  • • Dedicated IP
Full MailerLite pricing breakdown →
M

Mailchimp Plans

Free tier available

Free
Free
  • • 500 contacts
  • • 1000 emails/mo
  • • 1 audience
EssentialsBest Value
$13/mo
  • • 500 contacts
  • • 5000 emails/mo
  • • 3 audiences
Standard
$20/mo
  • • 500 contacts
  • • 6000 emails/mo
  • • Automation
Premium
$350/mo
  • • 10K contacts
  • • 150K emails/mo
  • • Unlimited audiences
Full Mailchimp pricing breakdown →
🔔 Get notified when prices change

❓ Frequently Asked Questions

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