CompareStack/Kit (ConvertKit) vs ActiveCampaign
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Home›Kit (ConvertKit) vs ActiveCampaign
Updated March 2026 · Independent Analysis

Kit (ConvertKit)vsActiveCampaign

ActiveCampaign starts at $15/mo, 55% cheaper than Kit (ConvertKit)'s $33/mo. Both rated 4.6/5 by users.

K
Kit (ConvertKit)

Email marketing platform built for creators and newsletter publishers

★ 4.6/5Founded 2013600K+ creators users
Try Kit (ConvertKit) Free →
A
ActiveCampaign

Marketing automation and CRM platform for customer experience automation

★ 4.5/5Founded 2003180K+ customers users
Try ActiveCampaign Free →

⚡ Quick Stats

⭐
Avg Rating
Kit (ConvertKit)4.6/5
ActiveCampaign4.5/5
🏆 Kit (ConvertKit) wins
💰
Starting Price
Kit (ConvertKit)$33/mo
ActiveCampaign$15/mo
🏆 ActiveCampaign wins
🔧
Features
Kit (ConvertKit)15
ActiveCampaign15
🏆 Kit (ConvertKit) wins
🎁
Free Plan
Kit (ConvertKit)Yes ✓
ActiveCampaignNo
🏆 Kit (ConvertKit) wins

📊 Ratings Breakdown

K

Kit (ConvertKit)

4.6/5 avg
G2 Score4.4/5
Capterra Score4.7/5
Overall Avg4.550000000000001/5
A

ActiveCampaign

4.5/5 avg
G2 Score4.5/5
Capterra Score4.6/5
Overall Avg4.55/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Kit (ConvertKit) if you need:
  • ✓ Email Broadcasts
  • ✓ Visual Automations
  • ✓ Sign-up Forms
  • ✓ Subscriber Tagging
  • ✓ Creator Profile
Try Kit (ConvertKit) Free →
Choose ActiveCampaign if you need:
  • ✓ Email Marketing
  • ✓ Marketing Automation
  • ✓ CRM & Sales
  • ✓ Forms
  • ✓ Conditional Content
Try ActiveCampaign Free →

🔧 Feature Comparison

Kit (ConvertKit) uniquely offers Email Broadcasts, Visual Automations, Sign-up Forms. ActiveCampaign uniquely offers Email Marketing, Marketing Automation, CRM & Sales. Both share 2 features including Landing Pages, Segmentation.

Feature
Kit (ConvertKit)
ActiveCampaign
Landing Pages
✓
✓
Segmentation
✓
✓
Email Broadcasts
✓
✗
Visual Automations
✓
✗
Sign-up Forms
✓
✗
Subscriber Tagging
✓
✗
Creator Profile
✓
✗
Digital Products
✓
✗
Newsletter Referrals
✓
✗
A/B Testing
✓
✗
Deliverability Reporting
✓
✗
Integrations
✓
✗
API
✓
✗
Templates
✓
✗
RSS-to-Email
✓
✗
Email Marketing
✗
✓
Marketing Automation
✗
✓
CRM & Sales
✗
✓
Forms
✗
✓
Conditional Content
✗
✓
Split Testing
✗
✓
Predictive Sending
✗
✓
Lead Scoring
✗
✓
SMS Marketing
✗
✓
Site Tracking
✗
✓
Event Tracking
✗
✓
900+ Integrations
✗
✓
Reporting
✗
✓
Total Features
15
15

💰 Pricing Comparison

ActiveCampaign starts at $15/mo, 55% cheaper than Kit (ConvertKit)'s $33/mo.

K

Kit (ConvertKit) Plans

Free tier available

Newsletter
Free
  • • 10K subscribers
  • • Landing pages
  • • Forms
CreatorBest Value
$33/mo
  • • 1K subs
  • • Automation
  • • Integrations
Pro
$66/mo
  • • 1K subs
  • • Deliverability reporting
  • • Facebook audiences
Full Kit (ConvertKit) pricing breakdown →
A

ActiveCampaign Plans

Paid plans only

StarterBest Value
$15/mo
  • • 1000 contacts
  • • 1 user
  • • Email campaigns
Plus
$49/mo
  • • 1000 contacts
  • • 3 users
  • • Landing pages
  • • CRM
Pro
$79/mo
  • • 1000 contacts
  • • 5 users
  • • Predictive sending
Enterprise
$145/mo
  • • 1000 contacts
  • • 10 users
  • • Custom reporting
Full ActiveCampaign pricing breakdown →
🔔 Get notified when prices change

❓ Frequently Asked Questions

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