CompareStack/Drip vs ActiveCampaign
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Updated March 2026 · Independent Analysis

DripvsActiveCampaign

ActiveCampaign starts at $15/mo, 62% cheaper than Drip's $39/mo. Both rated 4.4/5 by users.

D
Drip

Marketing automation designed for e-commerce brands

★ 4.4/5Founded 201330K+ brands users
Try Drip Free →
A
ActiveCampaign

Marketing automation and CRM platform for customer experience automation

★ 4.5/5Founded 2003180K+ customers users
Try ActiveCampaign Free →

⚡ Quick Stats

⭐
Avg Rating
Drip4.4/5
ActiveCampaign4.5/5
🏆 ActiveCampaign wins
💰
Starting Price
Drip$39/mo
ActiveCampaign$15/mo
🏆 ActiveCampaign wins
🔧
Features
Drip15
ActiveCampaign15
🏆 Drip wins
🎁
Free Plan
DripNo
ActiveCampaignNo

📊 Ratings Breakdown

D

Drip

4.4/5 avg
G2 Score4.4/5
Capterra Score4.4/5
Overall Avg4.4/5
A

ActiveCampaign

4.5/5 avg
G2 Score4.5/5
Capterra Score4.6/5
Overall Avg4.55/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Drip if you need:
  • ✓ Automation Workflows
  • ✓ Personalization
  • ✓ On-site Campaigns
  • ✓ Forms & Pop-ups
  • ✓ Revenue Attribution
Try Drip Free →
Choose ActiveCampaign if you need:
  • ✓ Marketing Automation
  • ✓ CRM & Sales
  • ✓ Landing Pages
  • ✓ Forms
  • ✓ Conditional Content
Try ActiveCampaign Free →

🔧 Feature Comparison

Drip uniquely offers Automation Workflows, Personalization, On-site Campaigns. ActiveCampaign uniquely offers Marketing Automation, CRM & Sales, Landing Pages. Both share 2 features including Email Marketing, Segmentation.

Feature
Drip
ActiveCampaign
Email Marketing
✓
✓
Segmentation
✓
✓
Automation Workflows
✓
✗
Personalization
✓
✗
On-site Campaigns
✓
✗
Forms & Pop-ups
✓
✗
Revenue Attribution
✓
✗
A/B Testing
✓
✗
Product Recommendations
✓
✗
Shopify Integration
✓
✗
WooCommerce Integration
✓
✗
Visual Builder
✓
✗
Analytics
✓
✗
API
✓
✗
SMS Integration
✓
✗
Marketing Automation
✗
✓
CRM & Sales
✗
✓
Landing Pages
✗
✓
Forms
✗
✓
Conditional Content
✗
✓
Split Testing
✗
✓
Predictive Sending
✗
✓
Lead Scoring
✗
✓
SMS Marketing
✗
✓
Site Tracking
✗
✓
Event Tracking
✗
✓
900+ Integrations
✗
✓
Reporting
✗
✓
Total Features
15
15

💰 Pricing Comparison

ActiveCampaign starts at $15/mo, 62% cheaper than Drip's $39/mo.

D

Drip Plans

Paid plans only

EmailBest Value
$39/mo
  • • 2500 contacts
  • • Unlimited emails
  • • All features included
Full Drip pricing breakdown →
A

ActiveCampaign Plans

Paid plans only

StarterBest Value
$15/mo
  • • 1000 contacts
  • • 1 user
  • • Email campaigns
Plus
$49/mo
  • • 1000 contacts
  • • 3 users
  • • Landing pages
  • • CRM
Pro
$79/mo
  • • 1000 contacts
  • • 5 users
  • • Predictive sending
Enterprise
$145/mo
  • • 1000 contacts
  • • 10 users
  • • Custom reporting
Full ActiveCampaign pricing breakdown →
🔔 Get notified when prices change

❓ Frequently Asked Questions

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