HomeAWeber vs Mailchimp
Updated March 2026 · Independent Analysis

AWebervsMailchimp

Mailchimp starts at $13/mo, 13% cheaper than AWeber's $14.99/mo. Mailchimp is rated higher at 4.5/5 vs AWeber's 4.3/5.

A
AWeber

Email marketing and automation platform for small businesses and creators

4.3/5Founded 1998600K+ users users
Try AWeber Free →
M
Mailchimp

All-in-one marketing platform for email, SMS, automation, and analytics

4.5/5Founded 200111M+ users users
Try Mailchimp Free →

⚡ Quick Stats

Avg Rating
AWeber4.3/5
🏆 Mailchimp wins
💰
Starting Price
AWeber$14.99/mo
Mailchimp$13/mo
🏆 Mailchimp wins
🔧
Features
🏆 AWeber wins
🎁
Free Plan
AWeberYes ✓
MailchimpYes ✓

📊 Ratings Breakdown

A

AWeber

4.3/5 avg
G2 Score4.2/5
Capterra Score4.4/5
Overall Avg4.300000000000001/5
M

Mailchimp

4.5/5 avg
G2 Score4.4/5
Capterra Score4.5/5
Overall Avg4.45/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose AWeber if you need:
  • Automation
  • Email Templates
  • Drag-and-Drop Builder
  • Analytics
  • Segmentation
Try AWeber Free →
Choose Mailchimp if you need:
  • Marketing Automation
  • Audience Segmentation
  • Analytics & Reporting
  • Social Media Posting
  • Customer Journeys
Try Mailchimp Free →

🔧 Feature Comparison

AWeber uniquely offers Automation, Email Templates, Drag-and-Drop Builder. Mailchimp uniquely offers Marketing Automation, Audience Segmentation, Analytics & Reporting. Both share 4 features including Email Campaigns, Landing Pages, Sign-up Forms.

Feature
AWeber
Mailchimp
Email Campaigns
Landing Pages
Sign-up Forms
A/B Testing
Automation
Email Templates
Drag-and-Drop Builder
Analytics
Segmentation
RSS-to-Email
Integrations
AMP for Email
Web Push
E-Commerce
Canva Integration
Marketing Automation
Audience Segmentation
Analytics & Reporting
Social Media Posting
Customer Journeys
Dynamic Content
AI Content Generator
SMS Marketing
300+ Integrations
Templates
Surveys
Total Features
15
15

💰 Pricing Comparison

Mailchimp starts at $13/mo, 13% cheaper than AWeber's $14.99/mo.

A

AWeber Plans

Free tier available

Free
Free
  • 500 subscribers
  • 3000 emails/mo
  • 1 landing page
LiteBest Value
$14.99/mo
  • 500 subscribers
  • Unlimited emails
  • 3 automations
Plus
$29.99/mo
  • 500 subscribers
  • Unlimited automations
  • A/B testing
Unlimited
$899/mo
  • Unlimited subscribers
  • Priority support
Full AWeber pricing breakdown →
M

Mailchimp Plans

Free tier available

Free
Free
  • 500 contacts
  • 1000 emails/mo
  • 1 audience
EssentialsBest Value
$13/mo
  • 500 contacts
  • 5000 emails/mo
  • 3 audiences
Standard
$20/mo
  • 500 contacts
  • 6000 emails/mo
  • Automation
Premium
$350/mo
  • 10K contacts
  • 150K emails/mo
  • Unlimited audiences
Full Mailchimp pricing breakdown →
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❓ Frequently Asked Questions

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