CompareStack/ActiveCampaign vs Kit (ConvertKit)
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Updated March 2026 · Independent Analysis

ActiveCampaignvsKit (ConvertKit)

ActiveCampaign starts at $15/mo, 55% cheaper than Kit (ConvertKit)'s $33/mo. Both rated 4.5/5 by users.

A
ActiveCampaign

Marketing automation and CRM platform for customer experience automation

★ 4.5/5Founded 2003180K+ customers users
Try ActiveCampaign Free →
K
Kit (ConvertKit)

Email marketing platform built for creators and newsletter publishers

★ 4.6/5Founded 2013600K+ creators users
Try Kit (ConvertKit) Free →

⚡ Quick Stats

⭐
Avg Rating
ActiveCampaign4.5/5
Kit (ConvertKit)4.6/5
🏆 Kit (ConvertKit) wins
💰
Starting Price
ActiveCampaign$15/mo
Kit (ConvertKit)$33/mo
🏆 ActiveCampaign wins
🔧
Features
ActiveCampaign15
Kit (ConvertKit)15
🏆 ActiveCampaign wins
🎁
Free Plan
ActiveCampaignNo
Kit (ConvertKit)Yes ✓
🏆 Kit (ConvertKit) wins

📊 Ratings Breakdown

A

ActiveCampaign

4.5/5 avg
G2 Score4.5/5
Capterra Score4.6/5
Overall Avg4.55/5
K

Kit (ConvertKit)

4.6/5 avg
G2 Score4.4/5
Capterra Score4.7/5
Overall Avg4.550000000000001/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose ActiveCampaign if you need:
  • ✓ Email Marketing
  • ✓ Marketing Automation
  • ✓ CRM & Sales
  • ✓ Forms
  • ✓ Conditional Content
Try ActiveCampaign Free →
Choose Kit (ConvertKit) if you need:
  • ✓ Email Broadcasts
  • ✓ Visual Automations
  • ✓ Sign-up Forms
  • ✓ Subscriber Tagging
  • ✓ Creator Profile
Try Kit (ConvertKit) Free →

🔧 Feature Comparison

ActiveCampaign uniquely offers Email Marketing, Marketing Automation, CRM & Sales. Kit (ConvertKit) uniquely offers Email Broadcasts, Visual Automations, Sign-up Forms. Both share 2 features including Landing Pages, Segmentation.

Feature
ActiveCampaign
Kit (ConvertKit)
Landing Pages
✓
✓
Segmentation
✓
✓
Email Marketing
✓
✗
Marketing Automation
✓
✗
CRM & Sales
✓
✗
Forms
✓
✗
Conditional Content
✓
✗
Split Testing
✓
✗
Predictive Sending
✓
✗
Lead Scoring
✓
✗
SMS Marketing
✓
✗
Site Tracking
✓
✗
Event Tracking
✓
✗
900+ Integrations
✓
✗
Reporting
✓
✗
Email Broadcasts
✗
✓
Visual Automations
✗
✓
Sign-up Forms
✗
✓
Subscriber Tagging
✗
✓
Creator Profile
✗
✓
Digital Products
✗
✓
Newsletter Referrals
✗
✓
A/B Testing
✗
✓
Deliverability Reporting
✗
✓
Integrations
✗
✓
API
✗
✓
Templates
✗
✓
RSS-to-Email
✗
✓
Total Features
15
15

💰 Pricing Comparison

ActiveCampaign starts at $15/mo, 55% cheaper than Kit (ConvertKit)'s $33/mo.

A

ActiveCampaign Plans

Paid plans only

StarterBest Value
$15/mo
  • • 1000 contacts
  • • 1 user
  • • Email campaigns
Plus
$49/mo
  • • 1000 contacts
  • • 3 users
  • • Landing pages
  • • CRM
Pro
$79/mo
  • • 1000 contacts
  • • 5 users
  • • Predictive sending
Enterprise
$145/mo
  • • 1000 contacts
  • • 10 users
  • • Custom reporting
Full ActiveCampaign pricing breakdown →
K

Kit (ConvertKit) Plans

Free tier available

Newsletter
Free
  • • 10K subscribers
  • • Landing pages
  • • Forms
CreatorBest Value
$33/mo
  • • 1K subs
  • • Automation
  • • Integrations
Pro
$66/mo
  • • 1K subs
  • • Deliverability reporting
  • • Facebook audiences
Full Kit (ConvertKit) pricing breakdown →
🔔 Get notified when prices change

❓ Frequently Asked Questions

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